About, Information, Press and Public Relations

The North Eastern Board’s Information Office handles relations with the press and media for the whole organisation and can also give PR advice to schools or deal directly with the media in problem situations on behalf of schools as resources permit.

 

The Board’s ‘Communications Strategy’ sets out the broad parameters for action across all aspects of communication between the Board and its staff, stakeholders and various external publics.  The policy on public relations centres on maintaining a good working relationship between the Board and the press and broadcasting media.

 

The keynote is conducting the Board’s business in a spirit of openness and freedom of access to information.

 

A magazine, ‘Education News’, is produced to keep both the staff and broader stakeholders, particularly in schools, up to date on developments in the education, library and youth service sectors.

 

Information Officer Daryll Kenny BA (Hons) MCIPR, DipCIPR, Northern Ireland Institute of Public Relations Regional PR Professional of the Year in 2003, has 30 years experience in the public relations field in Government and local Government while Assistant Information Officer Diane Wilson has a sixteen year track record.

 

Key job responsibilities are to ensure the effective marketing of all NEELB Library Services, to communicate with local press in generating publicity for services, events and other library initiatives, to proactively undertake market research, to assist in gaining quality award accreditation for the service and to generally oversee all aspects of marketing the library service, to ensure that all marketing output is quality assured.

 

Lucy Finney BA (Hons) Information Management and French, MA Marketing, joined the Library Service in June 2003, having previously worked in the Marketing, PR and Communication departments for blue chip telecommunications company, Nortel Networks and Northern Ireland’s leading retailing wholesaler, the Henderson Group (owners of the SPAR, VIVO and VG franchises).